Hire the Top Display Advertising Agency in India -The main objective of any kind of brand promotion is to get in sync with your target audience needs and requirements, by attracting their attention. Display Advertising has been on the digital marketing spectrum for the past few decades. It has also undergone tremendous evolution along with the everchanging market and promotional dynamics.
The greatest advantage of Display Advertising is that it helps businesses to present themselves before their target audience right on time of their needs & requirements. This way businesses, be it small, medium or even large have a wider scope and better chances of being the most sought-after brands for particular product lines or services. Secondly, Display Ads are exclusively targeted. This means that you can optimize your ad content and segment your target audience in phases. You get to set the specific parameters, sites, demographic or the niche market you want your brand content to appear. The third advantage is Geofencing. Whenever your target audience is nearby your business locales, display advertisements can appear in their devices through push notifications. Through this smart technology, your business can get closer to people who are out shopping now and whose purchase intent is high.
Go DigiPro is a leading Display Advertising Agency in India offering the Best Display Marketing Services. Get affordable Display Advertising services with us. But before that, we think it is wise for you to get know about the types of display advertising, which in turn will help you choose your package.
You must have come across simple images on a webpage. These are called banner ads. They are static images consisting of a single image. They do not contain any or audio or video features.
If you are looking for a more qualitative and engaging ad content to spread your brand message then animated ads are the right choice for you. Innovative content with vibrant animations can immediately catch your target audience’s attention. You can opt for short-form or long-form ads which gives a chance for your target consumers to delve deeper into what your brand has to offer.
As the name suggests, these type of ads gives the audience a chance to digitally interact with your products and services. For instance, cosmetic brands offer people to try out the look and feel of their products by including their selfies. They can make a better purchase decision after seeing how they look.
These Ads expand beyond the original size when clicked on. Nowadays such ads have the autoplay feature with optional volume features. Generally media-rich they have well-explained formats complemented by animation or commercial ad film shooting. Expandable ads are popular on mobile and desktop networks.
As mobile technology has advanced so has display marketing. Whenever users engage with an app, interstitial ads appear during the transition points. These ads typically cover the interface of the app page or screen.
This is also an expandable ad format found on the Google Display Network. Medium to Large businesses forms most takers. Here, when a user comes across such an ad on his devices and moves a cursor, the ad unfolds into a full screen featuring video, audio, animation etc.
If you own a business and would like to deliver detailed brand messages across your target audience, why not go for 360-Degree Video Ads? It allows target consumers to have an immersive experience while exploring products and services. As a brand, you can give deep or complex explanations about a product, process or problem. These type of videos respond to the gyroscopes in the phones of mobile users, so they interact with the ads directly by rotating their phones or moving through space.
Times change, technologies change and so do consumer trends and behaviour. Today businesses, be it small, medium or large, they hardly stick to one single format of brand promotion. It always helps brands to engage in multiple ad formats to effectively maximize brand engagement, build brand authenticity, and increase brand revenue. Get noticed by your target audience base more effectively with multi-layered and affordable Display Advertising packages with the top Display Advertising Agency in India. Avail customized and Best Display Marketing Services only at Go DigiPro. Contact us today.
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